“Drinking good wine with good food in good company is one of life’s most civilized pleasures.” Michael Broadbent
Wine represents the man’s talent to convert grapes into a drink. It demands respect and it provides pleasure in all senses. Wine is the social and the celebration beverage par excellence, in both a business and a personal environment.
It has a strong ritual meaning; we pour wine to celebrate Christmas, birthdays, weddings, and a successful sale or just to reward oneself after a productive day at work.
This mature industry is using the variety of occasions and cuisines where it is present to customize its packaging more and more. Beside the taste it is the canvas where the greatest designers display their creativity and differentiation. It is this space where you can tell a story that will inspire clients. Thanks to its packaging, wine can be the perfect gift to bring to any party. At the end, presentation and quality of the wine are the key factors driving its consumption.
Such a precious drink deserves the same kind of packaging. Let’s go through some examples of packaging adapted to the finest wine.